Hosting is a huge part of what makes a website good, and is a mandatory part of getting a website live. A website must be on a server that is constantly connected to the internet, so it can send information to any computer that asks for it at any given time.

So what exactly is hosting, and what should I look for?

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'Google enables users to search the Web'

A website should have priorities, its ease of use should be at the top and one very easy way to make a site useful is ensure it is in the search engines, because that is how people use the web these days, allot of people simply don't know what a URL is, and why would they? When all you have to do to find the thing you want is pop it into google, you don't even have to spell it correctly!

If a site has not made it into google it probably shouldn't. Because the designer has obviously missed some vital steps in the production of the website. And chances are any visitor will be sorely disappointed.

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SEO stands for Search Engine Optimization,

It is the umbrella term used for improving your websites visibility in search engines. And at present it is the big internet thing that everyone is going on about because it brings in the visitors, good SEO can improve your websites page rank which will push it up the list of results in search engines making it easier to find and more visible to more people, which simply translates to more visitors to your website and hopefully more customers.

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How to ensure the site you get is 'accessible website design'.

What are web standards? These are standards created by the World Wide Web Consortium (W3C) which govern what web designers use to create websites, by obeying the set of conventions and standards set out, a web designer can ensure that a website is easy to access by anyone regardless of their ISP (internet service provider), OS (operating system), web browser or disability.

If you already have a website you can see if the site you have been provided with meets the W3C standards by entering a your website into their website checker for valid XHTML (Extensible Hypertext Markup Language and valid CSS (Cascading style sheet).

I know it sounds like 'geek speak', it is. However you should always check that the designer you use for your site will stick to the rules and ensure that your site is accessible by everyone, not just you, and them.

What about visuals, a site can be Valid code but appear like barrel of blind monkeys has designed it. At Pople Web Design we ensure that our designs are ergonomic and user friendly, that the menus are where you expect them, and they follow good media conventions to ensure that your potential customers get he best impression they can.

Give your business a place on the internet:

• A constant advert that is easy to find and available world wide, bought from us will cost less than most printed media.
• Allow your customers to easily find out more about your business from the comfort of their own home.
• A website can be a powerful and useful resource for your customers and your business, which keeps them up-to-date and coming back.
• Use it as an extra selling point of your business by integrating tools that help your customers (call us for details).
• Bring your business up-to-date, many people will check a business out online, before going to see them in person.

 

What’s good about Pople Web Design?

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Flash has its place on a website, but it is only a part of a whole not the whole thing.

Adobe Flash is a program that can be used to create beautiful video based elements of a website, Pople Web Design use it in some of our sites to give it a fresh lively feel or to perform complicated tasks which otherwise would need outsourcing to a £1000 a day programmer.

One of the great things about Flash is that it is well recognized by the web surfing world, and therefore can be viewed by the majority of visitors to a website but crucially not all visitors.

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Stunning website design at great value prices, Fast.

Its all about ROI and your subsequent profits,

We believe our sites speak louder than words so we recommend you visit some of our recent websites via our portfolio.

We use a powerful, industry leading CMS (Content Management System) - A tool for websites which allows our clients to login and change their own site, giving control over the text and images on the page, so once a site is completed it is easy to keep it up to date with what's happening in your business, which in turn will keep you high in Google and other search engines. All a customer has to do is login and change the part that wants updating, just like a word document, but more beautiful, stylish and on-line for everyone to visit. So you can update it as much as you like without it costing you a penny! We even provide free support for your site so if you need us to explain anything you can visit us at our office or call us, (see the contact us page for details of how to be in touch).

 

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Take care and spend a little extra time to ensure you get it right the first time.

This makes sense when considering ROI.

For web design and website development the phrase still applies, no one wants a site that doesn't perform in the search engines. It is a waste of time, money and effort. We recognise this and take the time to design our sites around the all important search engine optimisation from the beginning. We build our sites to be optimised towards specific keywords, those that people are likely to be searching for, this is not as some would have you believe difficult. It takes a little more time, but the owner of the site will reap the rewards ten fold as long as it is done well.

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A website must be Search engine friendly if it is ever to achieve a good position in the major search engines to achieve this is should:

Use intelligible links between pages,

Should never be made in Adobe Flash,

Should never be made up of images - Because of many of the same issues related to using only Flash (mainly there is no content to index).

Should have a nice easy to use navigation system.

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